BANGALORE, India, March 16, 2011 /PRNewswire/ -- Avekshaa Technologies a niche technology start-up was launched by Rajinder Gandotra, Arun Ramu and Ashutosh Shinde all formerly senior executives at Infosys Technologies. Bangalore based Avekshaa Technologies intends to bring a paradigm shift in the way the industry delivers on the Performance, Availability, Security and Scalability (P-A-S-S) requirements of mission and business critical applications and IT systems.

Speaking on the occasion Rajinder Gandotra, CEO and Founder, Arun Ramu, Director Operations and Founder, Ashutosh Shinde, Principle Architect and Founder, explained that companies in the BFSI, Telecom and Retail sectors today run the risk of losing revenue, customers, reputation and time-to-market due to P-A-S-S issues. They also pointed out that research firm Ovum/Butler Group reports that GBP45 billion is annually lost by the world's industrialized nations due to poorly performing IT applications. The speakers had opined that while the IT industry has matured on near-zero-defect functional delivery, maturity on delivering on Performance, Availability, Security and Scalability requirements is still evolving. The fact that this is widespread is further supported by the Forrester Consulting - Compuware Survey that states that 64% of the global IT leaders who surveyed believed that poor application performance results in significant financial losses for their organizations.

Digital consumer, social media, micro transactions, multi-channel commerce, and new IT delivery models like cloud - all demand even more efficient and predictable applications & IT systems. At this inflexion point of the digital revolution Performance, Availability, Security and Scalability of IT systems is becoming even more critical for businesses.

They said that Avekshaa understands these issues well and has come up with a new paradigm that will ensure that IT delivery and governance will be looked at more holistically and hence will result in a faster, more predictable and secure online world. Avekshaa will provide IT consulting and services to achieve very high Performance, Availability, Security, and Scalability (P-A-S-S). This will cover Assurance, Validation and Engineering in all three phases of applications and IT systems - Development, Maintenance and Production.

Follow the link for Figure 1- Services snapshot

http://www.avekshaa.com/images/services.jpg

The founders of Avekshaa are thought leaders in their respective areas. While Rajinder has built the Performance Architecture & Engineering practice ground up and has been internationally driving the concept of 'performance driven development', Arun has built the Testing business ground up and has been a pioneering force leading the Indian Testing industry. In addition, Avekshaa will utilize its Unique P-A-S-S Assurance methodology and Predictive performance modelling platform - Avekshaa CoMPASS (c) to deliver value to its clients.

In the concluding remarks, Rajinder Gandotra said that Avekshaa is strongly pursuing a Vision 2020 strategy. They expect to achieve annual revenue of Rs. 500 Crores by 2020 and have a global reach across USA, UK, Australia and India. The verticals covered by them would include BFSI, Telecom, Retail and Energy. They expect to create direct and indirect employment for around 5000 people. The company would be based out of Bangalore with global offices serving international customers.

Mr. Amit Chatterjee MD Computer Associates (India) a Special Invitee at the occasion addressed the gathering and reiterated the market need in the area of Assurance and Security. He said even CA which has many world leading products in this area expects this market within India to grow to $500 Million by 2020.

Follow the link for Press meet photographs:

http://www.avekshaa.com/Photos.html

Media Contact: RSVP Venkat Chowdary Mobile: +44(0)9701448668 Email: chowdaryreporting@gmail.com Venkat Chowdary's Registration number for Avekshaa: 187291

Website: http://www.avekshaa.com