LONDON, March 14, 2011 /PRNewswire/ -- According to industry experts at NASSCOM 2011, the recession in the IT outsourcing industry is over. The industry is expecting growth in IT outsourcing to increase from 16 to 18 per cent in 2010 to over 23 per cent in 2011.

Throughout the conference a number of topics have emerged as key. These are:

Cloud sourcing - there are people that are passionate about Cloud, who believe that Cloud is going to be at the centre of the industry very quickly, regularly citing statistics such as "25 per cent of all outsourcing business will be Cloud-based in two years." The feeling is that this will represent new business rather than replacing existing legacy business. A key message about Cloud sourcing is that it will empower the business user and the CIO really needs to watch out.

Others are slightly more hesitant, stating that Cloud sourcing holds promise for new or peripheral applications, but that it will be some time before it is suitable for core and critical applications. The general conclusion seems to be positive and the key message is that the decision maker is going to change from application owners to service owners.

Business output - the market is no longer interested in the inputs for IT outsourcing. What the market is interested in is the business output from IT outsourcing. As a result, the economic buyer of IT outsourcing is moving from the application owner, often found in the IT department, to the service owner, who is often outside the IT department.

Innovation - in 2010 innovation was driven by cost. In 2011, innovation is being driven by many reasons. Cloud sourcing has sparked many debates, and while there is a majority verdict that it will change the shape of the industry, people still want to know 'when will this happen?'. Other discussions have included; whether the cloud will add to revenues or cannibalise existing income, whether it will be used more widely - with new systems and in new geographies - or whether it will actually have an impact on the current systems of end users.

Alex Blues, IT sourcing expert at PA Consulting Group concludes: "One thing is certain, change is happening but the industry is now mature enough to embrace that change. So by next year's NASSCOM we will probably see more IT outsourcing providers adding real value to their clients through meeting specific business needs; stronger niche players and further changes to the role of the CIO."

Notes to the editor