HONG KONG, June 21, 2010 /PRNewswire/ -- Today UBM Asia announced the launch of a revamped version of the internet portal JewelleryNetAsia (http://www.JewelleryNetAsia.com ). The new version includes enhancements in contents, search and browsing features as well as a modernized look and feel.

(Photo: http://www.prnasia.com/sa/2010/06/18/20100618734655.html )

(Logo: http://www.prnasia.com/sa/2010/06/15/20100615135013.jpg )

The revamp aims to increase online trade interaction between Jewellery professionals. We concentrate on continuously improving the core features: buyers can browse virtual showrooms of suppliers or search for specific products and get down to business efficiently. Also, we provide more editorial contents with news, insights and reports from our media partner Jewellery News Asia, says Jerome Hainz, Manager of eBusiness at UBM Asia.

This is just the first step: The ultimate goal is to transform JewelleryNetAsia into a site that responds to the demand for an online community for the jewellery industry -- more interactive features such as blogs, discussion boards, videos and webinars will follow soon. In September we will launch JOC, the first Jewellery Online Conference, adds Hainz.

JewelleryNetAsia serves as platform for buyers and suppliers to trade products and services across the supply chain -- from materials such as loose diamonds, gemstones and pearls to finished fine jewellery and watches. Established in 2006 the portal features over 2,800 suppliers operating showrooms and close to 50,000 trade buyers who visit the site regularly.

With the onset of the site revamp, jewellery professionals can expect a better browsing experience: the site design, easier navigation and improved search functions provide fast and simple ways to enquire about products and companies.

As the official online media partner to leading trade fairs in Asia, JewelleryNetAsia publishes interactive Exhibitor Lists and helps members promote their presence at specific shows, for instance the June Hong Kong Jewellery Gem Fair (http://www.jewellerynetasia.com/en/exhibition/6JG2010.html ). Exhibitor Lists help to match businesses not only ahead of the events -- visitors can access them onsite at the Product Locator Kiosks to generate and print individualized show guides.

Notes to Editor:

About UBM Asia (http://www.ubmasia.com )

Owned by United Business Media Limited (UBM) (http://www.ubm.com) listed on the London Stock Exchange, UBM Asia operates in 13 market sectors with headquarters in Hong Kong. We have over 130 media products in three categories: trade fairs, print and B2B portals.

For press enquiries, please contact: Janice Wong, Marketing Executive Tel: +852-2586-2180 Email: Janice.Wong@ubm.com

SOURCE: UBM Asia

CONTACT: Janice Wong of UBM Asia, Marketing Executive, +852-2586-2180,Janice.Wong@ubm.com